American Association of Advertising Agencies (4A)

Application
Fact Sheet
Claims Examples
Loss Prevention for Ad Agencies

This customized advertising agency liability coverage is available to 4A members only. Interested in becoming a member of the 4A? Visit the 4A website at www.aaaa.org. AXIS PRO^® also provides advertising agency coverage for non-members under our AXIS PRO Multimedia Liability program.

Advertising law is changing, creating new and unexpected liability for advertising agencies. Agencies are changing too, offering an array of services. Because most of the insurance industry has not kept up with these changes, most advertising agency insurance policies do not cover the agencies' greatest risk. AXIS PRO and the 4A have combined their knowledge to create the broadest advertising agency liability coverage available.

Coverage features

• Occurrence form
• Defense outside or inside the limit is available
• Punitive and exemplary damages covered (where allowed by law)
• Trademark coverage
• Lanham Act and unfair competition claims covered
• 90 days automatic coverage for new or acquired entities
• Up front discounts for 4A members and premium discounts on renewal for claim-free members